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NESTLE: THE NAME YOU KNOW, THE JOURNEY YOU DONT

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  NESTLE: WHAT MAKES STAND APART FROM THE REST? If You Carefully study all the Brands pertaining to the FMCG Sector, then one name that stands out from the rest is none other than Nestle. If Building a Brand Identity in the most profused way Possible is an art, then Nestle is the Picasso of it. Having Said that, There have been only a few brands that have achieved the level of popularity that Nestle has and the best part? They haven’t really made any conscious effort to break it through !   It has been all very organic with Nestle taking the Creative Liberty to potray their ideals unapologetically be it through their Products or be it through their mind-Boggling Marketing Gimmicks. Nestle has only gone from strength to strength carving a gigantic niche for themselves Solidifying their Position in the FMCG Sector. So today we take a look at the top factors that have helped Nestle 's Case in steering it to the top Clever Market Segmentation -   One of Nestle’s Most Indispensable